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High Level Language – Marketing Translation!

Why do marketing translations require elite translators to complete the job? Because, the impression you give to your potential customers is very important to convince them to buy your goods or services, and choosing the right words in your marketing material makes a big difference. When translating marketing material to another language, it is not easy to keep the same message and develop eye-catching phrasing.

Marketing is the strategy that underlies sales techniques, business communication and business developments. It is an integrated process through which companies identify, satisfy and keep customers and is one of the major components of business management. A firm may have numerous products in the marketplace, and each scenario requires a unique marketing strategy.

First of all, the marketing translator needs to have a very good comprehension of the message. Then, to produce a good translation, he or she has to complete research using the Internet, and knowing the reliable sources to gather information from is critical. Finally, the translator needs to have good composition skills in the target language. At SanTranslate all the translators are qualified professionals who translate into their mother tongue, in order to always guarantee top quality products. Ask SanTranslate.

If you are interested in marketing, read also: Play On LogosEthnic AdvertisingWhat’s Transcreation? The New Marketing Translation Challenge.

By | February 14th, 2012|Blog|0 Comments

Professional Interpreting Service

Reliable interpreting service plays a vital role to avoid both misinterpretation and misunderstanding.

Cultural awareness in interpreting is just as important as knowing the languages involved: a qualified interpreter will have the culturally perceptive to get the message across in the best possible way.

When talking about business interpreting service, good communication in legal and technical negotiations is crucial for the success of your business. Interpreting is a highly technical profession – only trained qualified linguists can perform to the highest level.

At SanTranslate we specialise in cross-cultural communication, and we deliver quality interpreting service. Our nationwide network covers all major cities (London, Greater London, Central London, Birmingham, Manchester)as well as smaller towns (Derby, Northampton, Nottingham, Kent, and Bradford).

Arabic, Amharic, Oromo, Mandarin, Polish, French, Portuguese, Italian, Spanish, Japanese, Lithuanian, Urdu and Russian. Ask SanTranslate.

By | February 13th, 2012|Blog|0 Comments

Russian Translation

SanTranslate, based in London and Nottingham, provides high-level Russian translation services. Russia is a very interesting market. It is the ninth most populous nation in the world with 143 million people and has the world’s 11th largest economy by nominal GDP and the 6th largest by purchasing power parity.

Russian, as well as being the most widely spoken Slavic language, is also the most geographically widespread in Eurasia. The standard well-known form of Russian is generally called the Modern Russian Literary Language. It arose at the beginning of the 18th century with the modernisation reforms of the Russian state by Peter the Great. It developed from the Moscow (Middle or Central Russian) dialect with some influence from the Russian chancellery language of the previous centuries. It was Lomonosov who first wrote a normalising grammar book in 1755.

According to The Economist, Russia has had an average annual growth rate since 2000 of over 5%. The OECD stated that Russia’s economy will expand by 4% this year and next. In contrast to persistent budget deficits in the 1990s, up until recently, Russia enjoyed a series of surpluses, thanks to high oil prices, economic growth, fiscal reform and prudent management.

By | February 12th, 2012|Blog|0 Comments
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