Golf boom in China – at home and abroad
SanTranslate has just completed the English to Chinese translation of a brochure for a new golf resort in Yunnan, China for an Australian company expanding there.
Golf has taken off in a big way amongst China’s wealthy population with new links popping up all over China. Banned until the mid 1980s for being too bourgeois, the sport is now enjoying a boom despite a ban on constructing new courses introduced in 2004. Whilst it is a game for the wealthy, the addition of golf to the Olympic programme from 2014 has boosted recent growth in interest and the sport is already included in the Chinese National Games.
Golf is also an important attraction for tourists keen to play on world-class courses so we’re expecting to see more demand for translating marketing materials for the golf industry.
Interpretation for business trips, trade visits and delegations
Overseas companies arranging visits to their UK subsidiaries and associates can get so much more out of the visit if they can be certain that everyone will understand what everyone else is saying – so reliable interpreting services are a must.
SanTranslate will shortly be helping out an Italian packaging machinery company on a visit to their Nottingham branch with interpretation services over their two-week visit. For business meetings and discussions, the right interpreter can make all the difference between a visit that runs smoothly and one that has more than its fair share of frustrations.
Our new strategic alliance means that we can now source more face-to-face interpreters than ever throughout the UK.