East Midlands in China: Powering Ahead

The East Midlands-China Business Bureau is inviting East Midlands companies and education institutions a one day event to gain insight into the business opportunities in China for 2010.

Withspecialist information on Shanghai World Expo 2010, China’s Fiscal Stimulus programme, the East Midlands Market Visit to China in October 2010 it’s an event not to be missed if trade – or are thinking of trading – with China.

The afternoon will include break-out sessions on protecting your IP; setting up in China; market research and choosing the right partner; and communicate effectively with your Chinese partner.

Date:   25th June

Time:  09:00 – 15:00

Venue:  Holywell Park, Loughborough University

Price:  Free for East Midlands business and organisations

For more information about the event, call   0115 947 1766 .

And for more information about all your Chinese translation needs, contact SanTranslate.

By | June 17th, 2010|Blog|0 Comments

Translation for tendering in China

A little while ago we translated a Chinese tender document into English for a construction sector client.  It’s a major project so it’s important that all parties are of the same understanding.  As always with major tenders of this sort, there is a lot of ongoing correspondence as contracts are negotiated.  As communications continue and legalities come into the picture, accurate legal translation is essential to ensure that both client and contractor understand each other clearly and that both are protected.

The tendering and contracting process can be fraught with difficulties at the best of times and with differences in language, culture and legal systems can become very complex.  Whilst good quality legal translation may look like an additional cost to bear in a process that can cost around £5,000-£10,000, the costs of errors arising from misunderstandings can be much greater so it’s worth factoring in the support of a translation company that will assist the smooth running of your negotiations.

By | June 13th, 2010|Blog|0 Comments

Improving Your International Web Marketing

EMITA, the East Midlands International Trade Association, is running a workshop on Thursday 8th July giving businesses 25 tips to improve their international web marketing.  Web marketing expert, Susan Hallam, will be sharing ways of using search engines, social media and advertising to increase the number of visitors to your web site and improve the conversion of visits to sales.

Undoubtedly, this will all be valuable information to help you trade internationally via the web, something we’re quite big fans of ourselves.  But don’t forget one crucial thing – not everyone uses English.  If you’re getting serious about trading globally you might want to consider having your website translated into your target language(s).

If you’re planning on getting your web site translated into another language, it’s worth talking to us at SanTranslate – because we could be able to make the process much more streamlined than other translators.

This is because we have in-house web site expertise that means we are able to translate directly into CRM systems such as Kentico, Drupal and WordPress, rather than send our clients translated copy in Word which they then have to have input into the site themselves.  This takes a whole stage out of the process of developing a translated web site, meaning your international web strategy gets up and running much more quickly.

By | June 10th, 2010|Blog|0 Comments
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